Master Industry Intelligence in 5 Days

Why most founders ignore competitors (and why that is a mistake)

Learn why competitor blind spots are one of the most common — and costly — mistakes early-stage founders make, and how to fix it quickly.

The 5 types of competitor changes that actually matter

Not all changes are equal. We break down pricing, feature, messaging, hiring, and design signals, and show you what each one means for your business.

Building your industry intelligence stack (free + paid tools)

A curated list of tools and workflows you can set up in an afternoon to start tracking competitors systematically.

Reading competitor signals — what changes really mean

How to interpret what you observe. A pricing change, a new feature, a hiring spike — we teach you the mental models to decode what competitors are up to.

Turning intelligence into action — building your competitive playbook

The final step: creating a system that turns competitor insights into actual decisions and actions for your own business.